How To Choose The Best Niche Product To Promote
June 20th, 2009 | by PLRMan |
Choosing the right product to sell is the key to affiliate marketing success. There are thousands of internet-marketing products out around, but only a few can make you money. Some products are horrible and don’t work as promised. Another product might be fantastic, but its landing page leaves something to desired so visitors are scared away. To succeed as an affiliate marketing, you need to find a product that’s proven to make money for its affiliates. Why promote something that nobody is buying?
To find our product, we are going to look at the Clickbank network. While there are many good affiliate networks out there, Clickbank is one of the best for beginners. They have a large selection of digital products to sell, they always send your checks on time, and it is easy to get accepted into the network. Unlike other affiliate networks that require you to apply to promote specific offers, Clickbank lets you promote every offer on their network immediately.
The first thing to do when deciding on a product to promote, is to decide a niche. The best way to do this is to brainstorm on a piece of paper five or ten niches you think you would be interested in. When promoting a product, you will be doing a lot of research and writing about it, so make sure the topics you write down aren’t something that will bore you to death.
Once you have your topics, go login to your Clickbank account and visit the Marketplace section. Clickbank has its products divided into categories, so pick an appropriate category and do a search for each of the topics you have written down earlier. In the search results, you will see a list of affiliate products that best match your search term. Below each product description, you will see a number of different metrics.
The key metric to look at, is the gravity. Gravity is a Clickbank formula that tells you how many recent sales affiliates have been making with this product. If a lot of people are making sales with this product then this says you can probably do well selling this product as well. As a rule of thumb, try and pick a product with a gravity score over 50. The other thing to look at is the dollars per sale. If you are going to use pay per click marketing to promote your product, then pick a payout greater than $25 per sale. This allows you to cover your advertising expenses and still make a decent profit.
Using the two metrics talked about above, note down a list of products that meet these criteria. Now pick the product that you would be most interested in learning about and selling. You already know that other affiliates are having success making money with these products, so the key here is picking the product that will keep your interest so you can promote it successfully. This is the first step to becoming a successful affiliate marketer. The next step is to join a membership site like Dominate IM and learn from some affiliate marketing experts on how to setup your sites and promote them effectively.
